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Dairy firm’s fleet service coming up trumps till the cows come home

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6 January 2016

THE UK’s leading supplier of milk recording services, National Milk Records (NMR), is using Fleet Service Great Britain (FSGB) for all its in-life vehicle and driver management requirements.

Based in Chippenham, NMR operates an 83-strong fleet comprising 41 Skoda Octavia and Yeti cars driven by field-based area account managers, 28 Citroen Berlingo vans driven by field-based area co-ordinators making farm visits; and 14 user-chooser management cars.

Services provided by FSGB embrace day-to-day fleet management including maintenance management as well as accident management and risk management with driver licence validation checks, driver training and an ‘authority to drive’ initiative that is effectively a continuing appraisal of drivers.

FSGB was launched by Marcus Bray, who with his father and stepmother was instrumental in the growth of Fleet Support Group (FSG) from a kitchen table concept to becoming the UK’s largest privately owned fleet management company managing 55,000 vehicles and drivers when it was sold in 2011. NMR had been an FSG client.

Tracey Firth, NMR senior administrator with responsibility for the fleet, said: “High quality personal service is important to NMR. Following the sale of FSG we kept in touch with Marcus Bray, with whom we had always enjoyed an excellent relationship.

 

 “As a result of the launch of FSGB we decided to partner with the company as we wanted to return to the high services levels we had enjoyed previously.”

FSGB provides all drivers with a one number telephone hotline and Ms Firth continued: “Fleet is only one of my responsibilities so the less I hear from the drivers the better! ”

NMR provides management information on individual cows’ performance in terms of milk quality, yield and fertility and aggregate data to more than 35 dairy industry bodies.

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