Alex Smith MD of Nissan
Alex Smith - new MD of Nissan Motor (GB)
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Alex Smith MD at Nissan GB

  • Alex Smith is appointed managing director, Nissan Motor (GB) Ltd.
  • Former director Volkswagen UK was previous at Kia Motors, GM Daewoo and Ford of Britain
  • Smith succeeds James Wright, who is appointed as Vice President, Nissan Europe East

NISSAN Europe has named former Volkswagen UK director Alex Smith MD of Nissan Motor (GB) Ltd, taking over from James Wright.

James Wright has been appointed vice president of Nissan Europe East, overseeing Russia, Ukraine, Central Eastern Europe (Poland, Hungary, Czech Republic and Slovakia), and the Datsun Business Unit in Russia, among other entities.

Alex Smith and James Wright will report to Guillaume Cartier, senior vice president for sales & marketing in Nissan Europe.

“I am delighted to welcome Alex to the Nissan team,” said Mr Cartier. “With more than 20 years’ experience in the UK automotive industry and a solid track record, Alex will be a tremendous asset to our business.

“Alex’s appointment, as well as the other senior management changes announced today, will strengthen our organisation’s ability to operate in an increasingly complex business environment and ensure we meet our goal of becoming the most desirable Asian brand in Europe by 2020,” Mr. Cartier added.

Prior to joining Volkswagen UK in 2007, where he led group parts sales, commercial vehicles and later passenger cars, Alex Smith worked at Kia Motors, GM Daewoo and Ford of Britain.

James Wright was appointed managing director of NMGB in 2011. Previously, he was Vice President for Infiniti Europe where he was responsible for the launch of the premium brand across 19 markets.

Alex Smith MD of Nissan
James Wright – appointed vice president of Nissan Europe East
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