THERE’S nothing like a bit of rebranding to help reflect what you really do.
And that’s exactly what TomTom Business Solutions has just done, renaming the business as TomTom Telematics .
TomTom is best known as the provider of the eponymous sat nav units, but it’s also had a division providing company car management and telematic services – it’s this unit that has rebranded to TomTom Telematics.
Central to TomTom Telematics is WEBFLEET, providing improvements to vehicle efficiency, fuel savings and improved small fleet efficiency.
“The fleet management market is expanding rapidly. We are focused on maintaining our strong growth in this sector,” commented Thomas Schmidt, the managing director of the newly renamed TomTom Telematics.
“WEBFLEET will continue to help companies achieve higher standards of efficiency, customer service and corporate responsibility,” added.