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Sarah to lead product drive for Close Brothers Motor Finance

Sarah Jeffery Head of Products
Sarah Jeffery, Close Brother motor Finance head of products

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30 November 2015

CLOSE Brothers Motor Finance has appointed Sarah Jeffery as head of products. Sarah will be responsible for driving forward the product offering and deepening the business’s consumer insights.

She will be an integral part of the business, helping to develop new products and refine Close Brothers Motor Finance’s current offer, while also focusing on new growth opportunities.

James Broadhead, CEO of Close Brothers Motor Finance, said: “Getting closer to our dealers and helping them to find solutions to the challenges they face is a crucial part of our business. We are delighted to have Sarah on board to work with us and our dealers to continually improve our customer offer and make it the best it can be.”

Sales and marketing director Paul Kaye added: “I am pleased to welcome Sarah to our team. I look forward to working with her on strengthening our customer insight so that we can provide all our dealers across the UK and Ireland with the support and products they need to grow their businesses.”.

Until summer 2014, Sarah spent 14 years with insurance firm Engage Mutual, the last seven as head of product and customer insight. In this role, Sarah was responsible for new product development and live and legacy product maintenance, as well as predicting and responding to changes in customer and competitor behaviour. She also chaired their non profit committee, responsible for the governance of the non profit business from 2009-2013.

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