Ford Retail, the world’s largest dedicated Ford dealership group, has changed its name to TrustFord.

The rebranding includes various cusomter-facing innovations and services that will be important to private users, business car managers and company car drivers alike.

 As part of the rebrand, TrustFord has announced a set of New Driver and Technology Tutorials, which will be offered free-of-charge in an ongoing commitment to providing customers with the best possible service and after-sales care.

 The tutorials will be rolled out across the country in an attempt to align any regional differences, and ensure a joined-up customer experience at every TrustFord site.

 The variety of services range from basic maintenance, simple checks and adjustments, to free software updates and technology tuition to ensure drivers are getting the most from their cars.